Boomerly is a place for you to build meaningful relationships with people who share your interests, personality and world-view. It’s not a social network or a dating site. It’s an easy-to-use messaging service that makes it easy to find and talk with people just like you.
The main task for this project was to design the UI for a social network called Boomerly. The demographic is people who are older than 50, so the design process flows take this into consideration. We had to design a UI that’s easy to understand because the users aren't computer geeks.
The main idea in designing this service was to merge existing ideas and solutions from other social networks. Our main inspirational source was Facebook, and we did our best to make this service as good as Facebook.
As soon as we had this idea the solution appeared. We just followed the main rule "do everything possible” to create user friendly interface.